Monthly Archives: July 2022

Netflix’s Planned Ad Tier Might Not Include Every Netflix Show

Netflix is planning to introduce a cheaper subscription tier that includes advertisements, but now we're learning that the ad-supported version of Netflix may not include all of the streaming service's content.

As part of Netflix's Q2 2022 earnings interview, Netflix co-CEO and Chief Content Officer Ted Sarandos was asked about the licensing issues that arise when it comes to monetizing content through ads. Sarandos said as of now, not every show would be included in the new tier, but that Netflix is working to add more.

"Today, the vast majority of what people watch on Netflix, we could include in the ad supported tier today," Sarandos said. "There are some things that [wouldn't be included], that we are in conversation with the studios on, but if we launched the product today the members in the ad tier would have a great experience. And we will clear some additional content, but certainly not all of it."

Shows created in-house at Netflix like Stranger Things aren't the ones in question here. According to a report from The Wall Street Journal last week, Netflix is in talks with Warner Bros., Universal, and Sony Pictures Television to secure shows like You, Russian Doll, The Crown, and Cobra Kai for the ad-supported tier. This will also impact old shows that live on Netflix, like Sony's Breaking Bad and Paramount's NCIS. According to the report, studios are seeking a higher cut of the revenue to allow Netflix to add their content to the new ad-supported platform.

Earlier today, we learned Netflix plans to add a new price model to the service early next year. Netflix said the rollout will be gradual, beginning in markets where advertising spending is significant. The company has not yet revealed how much this new tier will cost.

The ad-supported subscription model was first revealed back in April during Netflix's Q1 2022 earnings interview. The plan will offer a lower entry price in exchange for viewing advertisements. Competing services like Peacock already have tiers that fit this category.

Elsewhere in its earnings, Netflix revealed it lost almost one million subscribers over the last quarter, amidst an increased crackdown on password sharing. The company also announced its acquisition of animation studio Animal Logic.

Logan Plant is a freelance writer for IGN. You can find him on Twitter @LoganJPlant.

Sony Delays Madame Web, Reveals Release Date For Insidious 5

Sony has released a raft of updated releases for its upcoming slate of movies, including new dates for Insidious 5 and its upcoming collaboration with Marvel, Madame Web.

Madame Web is the most notable of the release date shifts, as it will see the film starring the supporting character from Spider-Man shift from the summer to the fall. Sony also pushed back its unannounced Sony / Marvel Universe film fro mid-2024.

You can find the full release date list below.

New Release Date
The Pope’s Exorcist (Screen Gems) – April 7, 2023
Insidious 5 (Screen Gems) – July 7, 2023
Delayed
A Man Called Otto (Columbia Pictures) – December 14, 2022 (from December 25, 2022)
Untitled George Foreman Biopic (Affirm Films) – March 31, 2023 (from April 7, 2023)
65 (Columbia Pictures) – April 28, 2023 (from April 14, 2023)
Madame Web (Columbia Pictures) – October 6, 2023 (from July 7, 2023)
Untitled Sony/Marvel Universe (Columbia Pictures) – June 7, 2024 (from October 6, 2023)

Indidious 5 is the latest film in the horror series by James Wan and Leight Whannell. The series centers on ghosts from the astral plane who torment various families in our realm of existence. The most recent film was released in 2018.

As for Marvel, near year will be a busy one for Sony's various collaborations with the Disney-owned studio, with Kraven the Hunter, Spider-Man: Across the Spider-Verse and Madame Web all planned to release at one point or another. You can find a full slate of upcoming movie release dates here.

Kat Bailey is a Senior News Editor at IGN as well as co-host of Nintendo Voice Chat. Have a tip? Send her a DM at @the_katbot.

Sony Delays Madame Web, Reveals Release Date For Insidious 5

Sony has released a raft of updated releases for its upcoming slate of movies, including new dates for Insidious 5 and its upcoming collaboration with Marvel, Madame Web.

Madame Web is the most notable of the release date shifts, as it will see the film starring the supporting character from Spider-Man shift from the summer to the fall. Sony also pushed back its unannounced Sony / Marvel Universe film fro mid-2024.

You can find the full release date list below.

New Release Date
The Pope’s Exorcist (Screen Gems) – April 7, 2023
Insidious 5 (Screen Gems) – July 7, 2023
Delayed
A Man Called Otto (Columbia Pictures) – December 14, 2022 (from December 25, 2022)
Untitled George Foreman Biopic (Affirm Films) – March 31, 2023 (from April 7, 2023)
65 (Columbia Pictures) – April 28, 2023 (from April 14, 2023)
Madame Web (Columbia Pictures) – October 6, 2023 (from July 7, 2023)
Untitled Sony/Marvel Universe (Columbia Pictures) – June 7, 2024 (from October 6, 2023)

Indidious 5 is the latest film in the horror series by James Wan and Leight Whannell. The series centers on ghosts from the astral plane who torment various families in our realm of existence. The most recent film was released in 2018.

As for Marvel, near year will be a busy one for Sony's various collaborations with the Disney-owned studio, with Kraven the Hunter, Spider-Man: Across the Spider-Verse and Madame Web all planned to release at one point or another. You can find a full slate of upcoming movie release dates here.

Kat Bailey is a Senior News Editor at IGN as well as co-host of Nintendo Voice Chat. Have a tip? Send her a DM at @the_katbot.

Stranger Things 4 Has Been Watched for 1.3 Billion Hours Since Launch, Netflix Says

Stranger Things 4 is Netflix's most popular season of English television ever. As part of Netflix's quarterly financial results, the company revealed that Stranger Things 4 has been watched for over 1.3 billion hours since part one dropped in late May.

The latest season of Netflix's supernatural 1980s romp blew its other shows out of the water in terms of watch time. For comparison, The Umbrella Academy saw 284 million view hours, The Lincoln Lawyer generated 277 million hours, and young adult drama Heartstopped earned 67 million view hours.

Earlier this month, we learned Stranger Things is Netflix's first English language series to pass 1 billion hours of watch time. The only Netflix show with more watch time is Squid Game, which amassed a whopping 1.65 billion hours of viewing time in its first month.

We were fans of Stranger Things 4, awarding Season 4, Part 2 a 9 in our review. The end of the season did leave some openings for the upcoming Stranger Things 5, which you can read about in our piece on five burning questions we have after Stranger Things 4.

The news from Netflix's report today wasn't all positive, however. The company revealed it lost almost one million subscribers over the last quarter, amidst an increased crackdown on password sharing. Netflix also revealed when we can expect its new ad-supported subscription tier, and announced its acquisition of animation studio Animal Logic.

Logan Plant is a freelance writer for IGN. You can find him on Twitter @LoganJPlant.

Stranger Things 4 Has Been Watched for 1.3 Billion Hours Since Launch, Netflix Says

Stranger Things 4 is Netflix's most popular season of English television ever. As part of Netflix's quarterly financial results, the company revealed that Stranger Things 4 has been watched for over 1.3 billion hours since part one dropped in late May.

The latest season of Netflix's supernatural 1980s romp blew its other shows out of the water in terms of watch time. For comparison, The Umbrella Academy saw 284 million view hours, The Lincoln Lawyer generated 277 million hours, and young adult drama Heartstopped earned 67 million view hours.

Earlier this month, we learned Stranger Things is Netflix's first English language series to pass 1 billion hours of watch time. The only Netflix show with more watch time is Squid Game, which amassed a whopping 1.65 billion hours of viewing time in its first month.

We were fans of Stranger Things 4, awarding Season 4, Part 2 a 9 in our review. The end of the season did leave some openings for the upcoming Stranger Things 5, which you can read about in our piece on five burning questions we have after Stranger Things 4.

The news from Netflix's report today wasn't all positive, however. The company revealed it lost almost one million subscribers over the last quarter, amidst an increased crackdown on password sharing. Netflix also revealed when we can expect its new ad-supported subscription tier, and announced its acquisition of animation studio Animal Logic.

Logan Plant is a freelance writer for IGN. You can find him on Twitter @LoganJPlant.

Twitter’s Lawsuit Against Elon Musk Will Start in October

A Delaware court has granted Twitter's request to expedite its ongoing lawsuit against Elon Musk after the billionaire and CEO of Tesla withdrew his offer to buy the company earlier this month, The Verge reports.

In April, Elon Musk offered to buy Twitter for $44 billion, which the company accepted that same month. Though as the months progressed, it seemed uncertain that Musk would go through with the deal as he claimed that Twitter had too many bots. Even before Elon rescinded his offer to buy Twitter, The Washington Post reported that the buyout was in "serious jeopardy," noting that Musk and his team cast doubt on Twitter about the number of spam accounts registered on the platform.

After Musk terminated the agreement, Twitter chairman Bret Taylor wrote, "[t]he Twitter Board is committed to closing the transaction on the price and terms agreed upon with Mr. Musk and plans to pursue legal action to enforce the merger agreement."

During today's oral arguments, Twitter's legal counsel claimed that Musk's conduct was "inexcusable." As CNBC notes, Musk's legal team argued before the court that Twitter wants "to continue to shroud in secrecy," referencing how the company was giving the Tesla CEO the runaround when it came to providing data regarding the number of bot accounts on the platform.

Chancellor Kathaleen McCormick ordered the trial to start in October and will last five days, though the exact dates have yet to be scheduled. Twitter originally wanted the trial to start in September of this year, while Musk wanted the trial to begin in February 2023.

Blogroll image credit: Jim Watson/Getty Images.

Taylor is the Associate Tech Editor at IGN. You can follow her on Twitter @TayNixster.

Twitter’s Lawsuit Against Elon Musk Will Start in October

A Delaware court has granted Twitter's request to expedite its ongoing lawsuit against Elon Musk after the billionaire and CEO of Tesla withdrew his offer to buy the company earlier this month, The Verge reports.

In April, Elon Musk offered to buy Twitter for $44 billion, which the company accepted that same month. Though as the months progressed, it seemed uncertain that Musk would go through with the deal as he claimed that Twitter had too many bots. Even before Elon rescinded his offer to buy Twitter, The Washington Post reported that the buyout was in "serious jeopardy," noting that Musk and his team cast doubt on Twitter about the number of spam accounts registered on the platform.

After Musk terminated the agreement, Twitter chairman Bret Taylor wrote, "[t]he Twitter Board is committed to closing the transaction on the price and terms agreed upon with Mr. Musk and plans to pursue legal action to enforce the merger agreement."

During today's oral arguments, Twitter's legal counsel claimed that Musk's conduct was "inexcusable." As CNBC notes, Musk's legal team argued before the court that Twitter wants "to continue to shroud in secrecy," referencing how the company was giving the Tesla CEO the runaround when it came to providing data regarding the number of bot accounts on the platform.

Chancellor Kathaleen McCormick ordered the trial to start in October and will last five days, though the exact dates have yet to be scheduled. Twitter originally wanted the trial to start in September of this year, while Musk wanted the trial to begin in February 2023.

Blogroll image credit: Jim Watson/Getty Images.

Taylor is the Associate Tech Editor at IGN. You can follow her on Twitter @TayNixster.

Netflix Has Acquired Animation Studio Animal Logic

Today, Netflix has announced it has acquired Animal Logic, an animation studio with credits on films and shows such as Captain Marvel, The Lego Movie 2, Peter Rabbit, Guardians of the Galaxy 2, and more.

The Australian studio has been in the business since its debut in 1994 on Little Women, and has since contributed to numerous popular films. Some of its older credits include Babe, The Matrix, Farscape, Moulin Rouge!, The Lord of the Rings: The Fellowship of the Ring, and Harry Potter and the Globet of Fire.

Currently, the studio is hard at work on animation services for Astro Boy, and is also working on The Magician's Elephant and The Shrinking of the Treehorns in partnership with Netflix.

With Animal Logic, Netflix picks up approximately 800 Sydney and Vancouver-based employees, and intends to use its resources to "produce some of our largest animated feature films." The deal has not yet closed, but is expected to later this year.

This news comes alongside Netflix's Q2 earnings report, during which we also learned that Netflix lost one million subscribers in its last fiscal quarter, and is preparing to release its planned low-cost ad tier in early 2023.

Rebekah Valentine is a news reporter for IGN. You can find her on Twitter @duckvalentine.

Netflix Has Acquired Animation Studio Animal Logic

Today, Netflix has announced it has acquired Animal Logic, an animation studio with credits on films and shows such as Captain Marvel, The Lego Movie 2, Peter Rabbit, Guardians of the Galaxy 2, and more.

The Australian studio has been in the business since its debut in 1994 on Little Women, and has since contributed to numerous popular films. Some of its older credits include Babe, The Matrix, Farscape, Moulin Rouge!, The Lord of the Rings: The Fellowship of the Ring, and Harry Potter and the Globet of Fire.

Currently, the studio is hard at work on animation services for Astro Boy, and is also working on The Magician's Elephant and The Shrinking of the Treehorns in partnership with Netflix.

With Animal Logic, Netflix picks up approximately 800 Sydney and Vancouver-based employees, and intends to use its resources to "produce some of our largest animated feature films." The deal has not yet closed, but is expected to later this year.

This news comes alongside Netflix's Q2 earnings report, during which we also learned that Netflix lost one million subscribers in its last fiscal quarter, and is preparing to release its planned low-cost ad tier in early 2023.

Rebekah Valentine is a news reporter for IGN. You can find her on Twitter @duckvalentine.

Netflix Reveals When To Expect New Ad-Supported Subscription Tier

Netflix is moving quickly on the release of its new ad-supported subscription service, which it recently revealed will be supported by tech from Microsoft. In today's earnings report, Netflix said that it is targeting "the early part of 2023" for the tier's release.

The tier, which was announced earlier this year, will offer a lower subscription price in exchange for viewing advertisements. The news comes as Netflix confirms that it lost nearly 1 million subscriptions despite the success of Stranger Things Season 4, which has been viewed for more than 1.3 billion hours since launch.

According to Netflix, the rollout will be gradual, and the tier will "likely start in a handful of markets where advertising spend is significant."

"Like most of our new initiatives, our intention is to roll it out, listen and learn, and iterate quickly to improve the offering," Netflix says in its letter to shareholders. "So, our advertising business in a few years will likely look quite different than what it looks like on day one."

Over the long run, Netflix is hopeful that the new tier will "enable substantial incremental membership (through lower prices) and profit growth (through ad services)." Netflix has not yet revealed the new price structure.

In the meantime, Netflix is also cracking down on password sharing while testing out a new model that will enable subscribers to buy additional "homes." It's all part of an attempt to appease shareholders amid declining subscriptions, which in turn has resulted in layoffs and other cutbacks.

Netflix has been buoyed by the success of Stranger Things 4, which has topped streaming charts and continues to draw significant interset. However, with Stranger Things 5 not expected to release until late 2023 or early 2024, Netflix will have to continue to find other ways to rebuild its subscription count.

Kat Bailey is a Senior News Editor at IGN as well as co-host of Nintendo Voice Chat. Have a tip? Send her a DM at @the_katbot.